Last updated: July 13, 2023
The average online visitor spends only 15 seconds on a site, leaving if they’re not impressed. That means you can’t leave anything to chance as a blogger. A cluttered blog or site with overly designed elements, too many pages, unnecessary content, and needless categories can easily diminish user experience. This can prevent you from attracting the needed views for your posts. Fortunately, these decluttering tips can captivate and engage your audience, ensuring they stay longer and find value in your content.
Categorise and tag content properly
Categories tell readers what topics you cover on your blog, while tags offer more specific descriptions. Ensure you regularly review and update your categories and tags to reflect your content. This organisation system will benefit your readers and assist search engines in indexing and ranking your blog. But don’t end there; reorganise and minimise your categories when necessary.
Limit your categories to a few options
Blog categories in the sidebar or navigation menu are super important, allowing your reader to navigate your blog easily. But creating too many will only end up cluttering your online space, forcing readers to go through more options than they need to find the content they want. Many blogs have categories with only one article (or empty categories taking space. If you want to declutter your blog, reorganise your categories and limit them to only 3 to 5 options. This way, you can keep your navigation menu simple and clean. Also, find creative ways to merge categories with the fewest content.
Add a smart chatbot
If your blog does not already have a chatbot, you’re likely missing out on its many benefits. Chatbots are designed to simplify things. Your blog already has a lot of information, and even though it is readily available to a reader, busy readers don’t want to waste time searching your blog for content. Also, you can offload repetitive and frequently asked questions, free up valuable space and improve user experience with a chatbot.
Of course, your readers will also benefit from instant responses to common queries, guiding them to relevant information or resources. Moreover, you can focus on delivering high-quality content, reducing clutter and enhancing user satisfaction. You can find a credible chatbot company to work with. For example, if you live in the UK, you can run an online search for ‘UK chatbot company’ to find experts near you.
Stop wasting time and effort on unnecessary content
Take the time to know our readers and create specific content that targets them. Understandably, it can be quite tempting to create and publish trending content to keep up with the times, but such content is of little or no relevance if your readers aren’t interested in reading them. And you can’t market content that your readers don’t. Unfortunately, these will become irrelevant posts taking up space on your blog.
Remove outdated or irrelevant content
If you’ve already published unnecessary content that isn’t attracting any views, don’t hesitate to remove them. Try doing the same for outdated content that may have lost its relevance over time and no longer serves a purpose. Take the time to review your archives and identify articles or posts that no longer align with your current content strategy. You can delete or update them to maintain a fresh and focused blog. Removing outdated content allows you to streamline your blog’s relevance and improve its quality.
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